AI Tools
For Market Research
How do we use AI?
Artificial intelligence is transforming the way we understand people, markets and consumer behavior. At Grupo Analisis e Investigacion we integrate technology and human intelligence to take market research to a new level.
AI applied to the human operator telephone survey
In a context where data is growing exponentially, we are applying AI research solutions to AI research solutions that allow us to analyze, interpret and anticipate behavior with greater accuracy, speed and depth.
We combine our classic methodologies with new tools of artificial intelligence applied to artificial intelligence applied to research to help you make more strategic, more informed and more humane decisions.
Our principles on the use of AI
At AEI Group, technology is no substitute for experience. It empowers it.
Our principles on the use of artificial intelligence in research are based on three pillars:
Benefits for individuals
We use AI to benefit and empower people…
who are part of the Group’s ecosystem: employees, customers, suppliers and partners.
Commitment
Our AI will not replace people… we do not use avatars or audio-visual simulations to replace our human team.
Confidentiality and privacy
The utmost commitment to confidentiality and privacy will be maintained…
our clients’ learnings will be treated in isolation and will not be shared with third parties.
Transparency
There will be transparency with respect to its use… whether it is supervised or not, our customers will always be informed of its use.
Legal Liability
Teams implementing AI will be responsible for their operation… based on these principles and the applicable EU legislation.
Want to know how AI can help you?
Main CATI in the country with automatic transmission of interactions in real time.
The validity and sustained growth of the telephone survey
30,000 valid calls per day
+400 Decentralized teleoperators
Automatic transcription of interactions
Real-time processing